Edit campaign budget

You can change the total daily campaign budget and specify how you want the budget distributed between ad groups. To do so, click Manage > Edit budget.

You can allocate your campaign budget across ad groups by either dollar amount or percentage of budget.

When distributing by percentage, double-check to ensure all budget is distributed to 100%.

The system displays an error message if your distribution allocation exceeds 100%. However, the system doesn’t alert you if your distribution is less than 100%. In both cases, you’re still able to save your campaign.

Screenshot of the modal where you allocate your budget across ad groups. It shows total budget and all ad groups with allocation and status.

See Ad group status for information on the ad group status flags.